Minnesota Main Street Member Benefits

Minnesota Main Street is a young program, and our range of services will continue to expand as we grow. Each designated Main Street member program receives $6,400 in annual technical assistance that includes customized training, consulting, and other technical services; member programs also receive access to helpful materials, networking opportunities, training sessions, and more.

New Main Street Member Programs will receive:

  • •An introductory Minnesota Main Street benefits presentation to a local board of directors
  • •A starter package of materials from NTMSC including a Board Member Handbook, Design Committee Handbook, Organization Committee Handbook, Economic Restructuring Committee Handbook and Promotion Committee Handbook
  • •Free registration for MMS two-day basic training session for staff, board members and volunteers
  • •A one-day on-site manager training by MMS staff; out-of-state training may be coordinated as necessary (the Main Street organization is responsible for travel, meal and lodging expenses for both in- and out-of-state training sessions)


In addition, Main Street members will have continuing access to the following benefits:

  • •$6,400 in annual technical assistance, typically provided by outside consultants and specialists
  • •Free consultation services from MMS staff, including by telephone and e-mail
  • •Complimentary registration fees for all MMS-provided training
  • •Access to live monthly webinars and networking with other Main Street member programs
  • •Access to Minnesota Main Street E-mail ListServe
  • •Access to books and other helpful materials in the Main Street lending library
  • •Annual evaluations to review program accomplishments, goals and upcoming work; make recommendations for future improvement; and determine eligibility to earn or maintain national Main Street accreditation
  • •Access to PAM’s Minnesota Preservation E-News as well as PAM action alerts for any legislation benefitting Main Street


The benefits of becoming a designated Minnesota Main Street member program are not limited to the list above—almost any service that expands the capacity of the local Main Street Program can qualify for using annual technical assistance funds. For example, current Minnesota Main Street member programs have recently received the following technical assistance:

  • •Development of market position statements
  • •Committee training and work planning sessions
  • •Social media training
  • •Development of a framework for business incubator projects
  • •Local housing studies
  • •Design services
Facebook Training Metting in Red Wing, MN

2010 Facebook training, Red Wing, MN (Designated Main Street Member)

Other possibilities for Main Street assistance include:

  • •Development and organization of new local Minnesota Main Street programs
  • •Legal issues of starting and managing a nonprofit organization•
  • •Fundraising
  • •Historic preservation planning, National Register nominations and façade restoration renderings
  • •Website development
  • •Promotion, public relations and advertising
  • •Special event management
  • •Business recruitment
  • •Small business operations
  • •Entrepreneurial and business development
  • •Market analysis
  • •Visual merchandising and store design
  • •Property development
  • •Signage and system design
  • •Comprehensive city plans, zoning codes, and other ordinances
  • •Urban design and planning
  • •Transportation planning
  • •And more…


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